Renault Zoe - Earth Hour

Every year over 30 million people across the world switch off their lights for 60 minutes at 8.30pm on the 30th in aid of Earth Hour. From the Sydney Opera house, to the Empire State building and Buckingham Palace. Last year over 10 million people across the UK took part. This year we wanted to celebrate an Electric car without using Electricity. We created a reflective ink OOH for the Renault Zoe to encourage drivers to take part in Earth Hour